The Cinema Times, Kathmandu – Dubai tourism video has featured Hollywood stars Zac Efron and Jessica Alba. The video has been titled has Dubai Presents: A Romance to Remember.
The two stars visits Dubai where their bags gets mixed up and are destined to meet each other. They both has their own plans to visit different parts of the city. In the video both visit some of Dubai’s top attractions which includes Burj Al Arab, Downtown Dubai and culturally historic locations such as the Al Fahidi area and Dubai Creek before they finally meet with each other.
Directed by Craig Gillespie the video has been viewed more than nine million times on YouTube. This video is the second release after the first video from Dubai tourism called Dubai Presents: A Five-Star Mission. It was a spy action thriller.
The campaign is a series of trailer that will be released in the upcoming months and will be released and distributed in 27 countries and 16 languages through different medias.
“Dubai Presents builds on our leadership’s vision to embrace innovation and marks a new era in destination marketing as we showcase some of the most recognisable architecture and landscapes as well as hidden gems to inspire audiences across the world and offer them a travel entertainment platform like no other,” says Issam Kazim, chief executive of Dubai Tourism.